Games, interactive fiction, short-form video. Build them with RUN's AI tools, publish to one audience, and earn from what people actually play, read, and watch. One creator, every format.
RUN is building the multimodal home for creators across chat, interactive fiction, video, and games. For the first time, one creator can build across all of them, carry a world from a story into a video into a game, and engage and monetize an audience that spans every format.
This is a performance partnership, not a grant. You publish into a platform that already has players, so you're not starting from zero, and the better your content does, the more RUN puts behind you, in credits, in revenue share, and in real ad dollars.
Of the RUN Bits people spend unlocking your content. 80% for founders. The same split across games, IF, and video.
For AI generation and marketing. A $100 grant at entry, scaling to ~$500 a month at the top tier.
Hit the benchmarks and RUN spends real ad dollars behind your content. You don't pay to find your audience.
Regular creator jams with cash on the line, plus referral bonuses for bringing other strong creators in.
RUN credits have no cash value and can't be redeemed for cash. Credit grants carry a 90-day expiry. Cash prizes and bonuses are open to US residents only. Earning perks are verified monthly against tier requirements.
Whether you make games, short-form video, or interactive fiction, you're one creator with one balance and one monthly payout. The account you sign in with is the account that gets paid.
You earn 70% of the RUN Bits players spend on your content. Founders earn 80%. That rate is the same in every format and doesn't change with your program tier.
You earn your share whenever a player spends RUN Bits on something you made.
More RUN Bits spent on your work means a bigger payout.
Earnings settle once a month into a single statement across everything you publish: games, video, and IF together.
Everything pays into the same place. Set up payouts once through Tipalti and cash out when you clear the minimum. Anything under the threshold carries to next month.
No engine to learn, no team to hire. Three studios, one account, all in your browser.
Open RUN Studio in the browser. Describe the loop, attach your art, and keep steering until it's fun. Publish private to playtest, public to go live.
Build in Cursor, Claude Code, or whatever editor you already live in. rundot init scaffolds a project with the full SDK docs in the repo, and your agent wires up the systems that normally take a team. One deploy and you're live on iOS, Android, and web.
Real-time sync, physics, pathfinding, and lag compensation from one API.
Leaderboards, A/B experiments, remote config, notifications, and analytics built in.
Sell through RUN's checkout in RUN Bits. Entitlements, receipts, and ad placements handled.
Publish once and you're live inside RUN's iOS, Android, and web apps. No store accounts, no cert wrangling.
Iffy is RUN's AI-powered interactive fiction studio. Write a branching story in plain English, hand readers the choices, and let the AI handle the technical legwork, while you focus on the twists, the slow burns, and the perfect cliffhanger.
Generated in Iffy
Viddy Go is a studio for AI shows. Pitch a show, and its wizard generates the cast, locations, and style, then storyboards and renders a full episode. Your world and characters carry across every episode. One-tap publish to RUN.tv.
Entry is open to anyone. From there you climb on performance. Pick a format to see exactly what each rung asks for.
Show up and make something real. Reviewed weekly against a quality bar.
Prove people come back. Promotion is automatic the moment you hit the bar.
For creators who consistently perform and shape RUN's direction. Reviewed monthly.
Eligibility is verified monthly, so Tier 2 and above must keep meeting the bar, though existing content counts if it keeps performing. Requirements may change with 30 days' notice.
A short form, linked in Discord and on the site. Entry is open to anyone, reviewed weekly.
Ship one original, working piece that clears the quality bar. You're in, with your first perks.
Hit the retention bar and you're promoted to Rising automatically. No politics, just performance.
Premier is invite only, reviewed monthly for creators who consistently perform and align with RUN.
Established creators can skip the ladder. Reach out for a custom partnership and we'll build it around you.
Themed sprints with real cash prizes and a built-in audience. Build a game, story, or video in days, publish to RUN, and you're automatically in the running. The easiest way to get your first hit, and your first earnings.
See live jams →We're building THE multimodal platform for creator worlds, where one creator builds across chat, IF, video, and games to engage and monetize an audience across every format. If that resonates and you want in early to help shape it, we'd love to talk.